Privacy policy
INTRODUCTION
1. RESPECTING YOUR PRIVACY
At American Needle AU Online Store, we take your privacy seriously and are committed to complying with relevant privacy legislation that governs the handling of personal information.
The American Needle AU Online Store is operated by Tidwell Retail Pty Ltd (ABN 81 685 486 659) ("we", "us", or "our").
This Privacy Policy explains how we collect, hold, use and disclose your personal information including:
· How we collect and store your information;
· The reasons for which we collect, use, and disclose it;
· Your rights to access and update your information;
· How you can raise concerns or complaints about privacy;
· Circumstances under which we disclose your information overseas.
We collect and retain personal data that is reasonably necessary for running the American Needle AU Online Store. This may include:
· Personal details like your name, email address, mailing address, phone numbers, date of birth, age, gender, or employer;
· Payment information required to process your purchases. Payments are securely processed by our third-party payment providers. We do not store your full credit or debit card details;
· Order, loyalty card, or customer reference numbers;
· Information related to your participation in loyalty programs, including rewards and redemption history;
· Records of your purchases or expressions of interest in particular products or services;
· Demographic data such as your postcode and stated or inferred preferences, for example interest in certain product categories or promotions.
In most cases, you have the choice to interact with us anonymously or under a pseudonym, but not where this is impractical (for example when you shop online with us) or where the law or a court order provides otherwise.
2. HOW DO WE COLLECT AND HOLD PERSONAL INFORMATION?
We collect personal information by recording it during your interactions with us. This may occur when:
· you browse our website;
· you make a purchase through our online store;
· you sign up for an account, join a loyalty program, or request to receive updates from us;
· you communicate with us via our online channels;
· you participate in our offers, competitions, surveys, testimonials and focus groups;
· you engage with us in other ways where personal details are required, such as contacting customer support or submitting a claim.
In some cases, we may also obtain personal information from third-party sources. This data can be combined with the information we already have to better understand your preferences and interests.
When you visit our website, mobile app, or social media pages, or interact with our online ads, we may use tools like cookies and similar technologies to gather data in the background. For more details on how we use these technologies, please see our Cookies statement at the end of this policy.
While most of the information we collect comes directly from your interactions with us, we may occasionally receive your personal information from other organisations we work with, including partners who manage transactions or services on your behalf.
3. HOLDING OF PERSONAL INFORMATION
Personal information in our possession is stored on secure servers, which may be managed either by us directly or by trusted third-party service providers. We implement strict security protocols designed to protect your data against unauthorised access, loss, misuse, or tampering.
All credit/debit card information you provide to us is transmitted via secure technology to the payment processor. Credit card details are not stored by us. You should always exercise caution when shopping online and never enter any credit or debit card details when contacting us via email or through our website "Contact Us" form as in these instances those details will not be protected by encryption.
To further protect your personal data, access is restricted through password protection. It’s important that you keep your password confidential and do not share it with others.
4. WHY DO WE COLLECT, USE, STORE AND SHARE PERSONAL INFORMATION?
We collect, use, store and disclose your personal information primarily to provide and promote our products and services, and to continually enhance your experience with us. This includes:
· Understanding your preferences to tailor our promotions, products, and communications to better suit your interests; and
· Responding to and investigating your feedback, enquiries, or complaints.
We disclose personal information we collect for purposes which are incidental to the sale and promotion of our products and services to you. For example, we may disclose your personal information within our group, to service providers who assist us in our day-to-day business operations and as part of buying or selling businesses.
We may also use or share your personal data for other purposes that are within your reasonable expectations or as otherwise permitted by law. If we use your data for direct marketing, we’ll do so only for our own activities, those of our group companies, or carefully selected partners. You may unsubscribe from these communications at any time. Our direct marketing materials will tell you how to do this.
We may anonymise your information so it can be used in reports or insights, such as customer behaviour and trends, without identifying you personally.
5. HOW CAN YOU ENQUIRE ABOUT, ACCESS AND CORRECT YOUR PERSONAL INFORMATION?
Enquiry and Access:
We will provide you with access to any of your personal information we hold (except in limited circumstances recognised by law). If you wish to access your personal information or have an enquiry about privacy, please contact our Privacy Officer at customerservice@americanneedle.com.au. If you need to correct your personal information, please contact our Privacy Officer at customerservice@americanneedle.com.au.
Before we provide you with access to your personal information, we may require some proof of identity. We may charge a reasonable fee for giving access to your personal information if your request requires substantial effort on our part.
6. LODGING A PRIVACY COMPLAINT
If you wish to complain about a breach of the privacy rules that bind us, you may contact our Privacy Officer at the address above. We may ask you to put your complaint in writing and to provide details about it. We may discuss your complaint with our personnel and our service providers and others as appropriate.
Our Privacy Officer will investigate the matter and attempt to resolve it in a timely way. Our Privacy Officer will inform you in writing about the outcome of the investigation. If our Privacy Officer does not resolve your complaint to your satisfaction and no other complaint resolution procedures are agreed or required by law, our Privacy Officer will inform you that your complaint may be referred to the Privacy Commissioner for further investigation (contact details in clause 10 below).
7. OVERSEAS DISCLOSURE OF PERSONAL INFORMATION
It is our policy to require all our overseas sharing of personal information to be done in a way which requires observance of strict privacy and security standards, both during transit and at the overseas destination. We may allow your personal information to be shared with those who are in countries other than your own location. We do this:
where we have made a business decision to host our websites or store our data with trusted service providers who are in the business of providing website hosting, data storage and/or data processing services. These services commonly involve diverse geographic locations which change from time to time for reasons which include data protection and processing efficiency. Where these services are used by us, it is not practical for us to notify you of which country your personal information may be located in; and
- for disclosures between our group companies. Our main business location is in Australia, but some of our group companies may be based in other countries from time to time;
- when our business which collected your personal information is in a different country to your location;
- where relevant the commercial partners of us, are located in a different country to your location;
- when our supply to you necessarily involves overseas disclosures. For example, where we need to provide certain of your personal information to one or more of our overseas product suppliers in order to fulfil your order;
- where you are involved with public liability issues concerning a product, we may disclose your personal information to any overseas supplier of such a product in the course of managing those issues.
8. UPDATES
This privacy policy is current as of the date below. We may change it from time to time. If we do change it, we will publish the updated version on the American Needle AU Online Store Americanneedle.com.au from which point the updated version will apply.
9. OTHER PRIVACY TERMS AND LIMITS OF THIS POLICY
This is a policy. There may be additional privacy notices and terms relevant to you depending on the nature of your dealings with us and on our businesses. For example, we may have different or additional privacy terms governing our loyalty programs, and we may have separate charters concerning the personal information of our employees. There are also separate terms governing the use of our sites and the purchase of products from our sites.
10. MORE INFORMATION
More information about privacy law and privacy principles is available from the Privacy Commissioner. The Privacy Commissioner may be contacted at enquiries@oaic.gov.au, or on 1300 363 992, or at GPO Box 5218 Sydney NSW 2001.
Cookies Statement:
About This Statement
This statement gives you information about our use of cookies. This is relevant to when you use your computer or mobile device to visit online content (such as websites and mobile apps) which display or promote us or our products and services. The content may be our own or may be the content of others in which we have an interest, such as our banner advertisements.
Cookies may be arranged (“set”) by us or by others under an arrangement with us, such as companies whose business it is to analyse information. We may also access information from cookies set by others (“third party cookies”).
Why Should You Know About Cookies?
You should know about cookies because they involve the collection of information about you (which may or may not be personal information) in a way which may not be obvious to you.
What is a Cookie?
Cookies are small pieces of information captured when your device is used to access online content. Cookies are stored in your device by the person who arranges for the cookie to be set. This person may be the provider of the content being accessed, or it might be a third party. Third party cookies are used to provide information about your device's access to more than one discrete site or data set.
Why do we Allow Cookies to be Used?
We allow cookies to be used for three reasons.
First, we allow session cookies to be used when you visit our online content. This enables your device to move from page to page without having to log in repeatedly. These generally improve your browsing experience.
Second, we allow persistent (permanent) cookies to be used to better inform how the content your device visits may be presented to you. Persistent cookies can store your preferences for a particular site, so they will be remembered when the site is visited again.
Third, we allow persistent and other kinds of permanent cookies (such as “flash” cookies) to be set, and we access information from third party cookies in order to assist in compiling and analysing the types of online content you visit and your interaction with that content. This assists us to assess what promotions to offer to you, and when and how. It also assists us to measure the effectiveness of our promotions.
What Are Your Choices About Cookies?
You can control the extent to which your device allows cookies to be set on it. You can do this by changing the settings on the software your device uses to access the internet (your browser software). For example, depending on which browser your device uses, you may be able to disable third party cookies.
There is a lot of information available online about how cookies work and how to change your browser’s cookie preferences.
